Learn along with an industry leader, Blair McHaney, as we navigate the daily ups and downs of gym ownership, always striving to defy mediocrity.
As the CEO and President of MXM, I spend hours each week talking to other gym operators about what they do, what I'm doing as a gym owner, and how the hell it's all working. I am pretty sure you would like to get in on those insights? Am I right?
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Blair McHaney
CEO & President of MXM
(VIDEO TRANSCRIPTION): Hi there. Blair here, CEO of MXM and today, I just finished my 1,188 consecutive day of exercise, all alone in our Wenatchee location early in the morning. We’re gonna be talking to you about the Shutdown Survey that we are providing to the industry. We launched it with our clubs this week […]
(VIDEO TRANSCRIPTION): Hi, Blair here, CEO of MXM and I am actually at one of our two locations IN Wenatchee, Worx of Wenatchee Valley. In the last video, I talked about themes we were seeing and thousands of pieces of feedback around COVID-19 and this shutdown. I also mentioned about optimizing. There is an exercise […]
(VIDEO TRANSCRIPTION): Hi, Blair here with MXM and one of the things that we’re seeing in the tens of thousands of pieces of feedback that we’re looking at since this COVID-19 issue started, is four main themes. First is, how much the member believes that you are following expert practices for cleaning and sanitizing. How […]
(VIDEO TRANSCRIPTION): Hi there! Blair here, CEO of MXM, I’m in our Wenatchee location all by myself this morning. Monday the 23rdand this would be the day that we would be coming back from IHRSA, we are definitely looking forward to IHRSA next year. We should be telling you about all of our great new […]
(VIDEO TRANSCRIPTION): Hi! Blair McHaney here, CEO of MXM and I’m in our East Wenatchee location, the other videos were from our Wenatchee location. Our clubs are called Worx of Wenatchee Valley. We are shut down just like you. So as MXM we’re your partner in this and we understand it, you call us and […]
(VIDEO TRANSCRIPTION): Hi! Blair here, CEO of MXM, this is the third day of our shutdown and I’m back in our Wenatchee Worx location. A few things that I want to tell you: We’re coming out with some free services to anyone in the fitness industry, a source for ideas and innovations and what other […]
(VIDEO TRANSCRIPTION:) Hi everybody! Blair McHaney here, CEO of MXM over here in Wenatchee Washington. I’m currently in one of our two locations, you hear us talk about them all the time as sort of our "labs" and where we test a lot of our member experience management processes and operations. I just finished my […]
(VIDEO TRANSCRIPTION): Hi there, Blair here, CEO of MXM and for the last few days, you’ve been hearing me talk about our free Shutdown Survey, available to anybody in the industry and I’ll keep emphasizing that this is a once in a lifetime opportunity. Here in Wenatchee Valley for our two locations, I’ve personally read […]
(VIDEO TRANSCRIPTION): Hi there, Blair McHaney here, CEO of MXM and I’m here at one of our empty locations and I want to talk to you about this free Shutdown Survey that we’ve been talking about. From our clubs, the amount of information that we’re getting from our members as they sit at home and […]
(VIDEO TRANSCRIPTION): Hi, Blair here with MXM. I hear a lot of people talking about doing their member journey maps. I am so glad to hear that. Everybody should be doing member journey maps. And by the way, right now we’re talking about that through physical space but there is also the digital journey and […]
(VIDEO TRANSCRIPTION): Hi, Blair here with MXM. This is the fifth of this five part series on the key strategic directions that every gym should be taking when it comes to cleaning and sanitizing coming out of this. More than 50,000 responses right now. We’ll have more than 800 clubs on on the free shutdown […]
(VIDEO TRANSCRIPTION): Hi there. Blair here with MXM and this is the fourth on five parts on some of the strategies that we see coming out of the shutdown survey. We have almost 50,000 responses in there right now so it’s extremely compelling data. So we talked about five strategies. The first three we went […]
