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Club Industry Future of Fitness Virtual Event

October 9, 2020

November 16th - 18th, 2020 2020 was an unprecedented year in many ways, causing profound changes in the way we view ourselves, our businesses, our community and how we do business. Our industry has forever changed, and now we have the opportunity to reimage, reinvent and rejuvenate our industry. #ReinventNOW https://futureoffitness.clubindustry.com

Club Solutions Virtual Summit

October 9, 2020

November 9th - 11th, 2020 LEARN. EXPERIENCE. GROW. Join us for a free three-day virtual event November 9-11. Hand-picked club operators from across the country will come together for pertinent roundtable discussions and idea exchange alongside exclusive educational content from event partners.

ROX - Return On Experience

October 14, 2020

(VIDEO TRANSLATION): Hi! Blair here with MXM at one of our two Clubs, Worx Of Wenatchee Valley, just finished my workout and we are going on four weeks of being open and we'll start sharing some numbers from our own clubs and see how those compare with everybody out there. We were shut 181 days […]

Three Weeks In!

October 7, 2020

(VIDEO TRANSCRIPTION): Hi! Blair here with MXM. It's been awhile since I've done one of these, we've been busy reopening one of our clubs. We are three weeks into reopening and the feedback has been phenomenal. I of course am making it a point to work at it in our own clubs and have myself […]

A Bit of a Rant!

September 10, 2020

(VIDEO TRANSCRIPTION): Hi, Blair here with MXM. I have to hold this stretch for 90 seconds so I thought I'd shoot this video. A little different tact this morning...this one is a bit of a rant and I don't know, how many of you and I hope not very many, read Jillian Michaels piece in […]

Innovation Is Not Invention

September 9, 2020

(VIDEO TRANSCRIPTION): Hi, Blair here with MXM and getting ready for the IHRSA Innovation Summit. Often times we think of innovation in big sort of technological fashions or brand new business models but innovation is not invention as a friend of mine said. Innovation is any incremental improvement that adds value along whatever dimensions in […]

Key Elements of Innovation

September 8, 2020

(VIDEO TRANSCRIPTION): Hi there, this is Blair with MXM. I am in one of our two Worx of Wenatchee clubs in the lounge area. This is our new sales area, we are keeping a very casual, upbeat process for new members coming in. And coming up on the IHRSA Innovations Summit next week. I've been […]

IHRSA Innovation Summit, 9/17

September 4, 2020

(VIDEO TRANSCRIPTION): Hi, Blair here with MXM and I want to invite you to the IHRSA Innovation Summit coming up on September 17th! I'll be doing a 45 minute session with some Q&A on what we've seen since clubs have reopened using Medallia's text analytics on MXM along with the AI that we use in […]

Bonus Topic: Staff Friendliness

September 1, 2020

(VIDEO TRANSCRIPTION): Hi, Blair here with MXM and the last five videos were about five key areas that we are seeing about gyms as gyms have really kind of reinvented themselves around the mandates and around safety for their members. I went through those five areas saying that there was a huge amount of the […]

Virtual, Virtual, Virtual.

August 28, 2020

(VIDEO TRANSCRIPTION): Hi, Blair here with MXM, we've been talking about what members love since clubs have reopened. We are using our text analytics to dig into those topics. Anytime you start to see "love" come up this much, you really need to understand what the customer or member is saying that they love. A […]

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